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Why Your Business Should Embrace an Online Booking Culture


Snowmobile in the winter

It's no secret that the recreational business is highly competitive, and traditional methods of booking are becoming outdated. Many rental businesses still rely on phone calls or in-person bookings, which can be time-consuming and inconvenient for both the customers and the business owners.


Implementing an online booking system is a great way to modernize your recreational business and take it to the next level. With an online booking system like Recreogo, you can make it easier for customers to book rental items such as boats, kayaks, or snowmobiles, all without taking a phone call!


So, what are the advantages to implementing an online booking culture?


With the rise of online shopping and e-commerce (and Amazon Prime), customers have become accustomed to booking and purchasing products and services online. And it’s no different for the outdoor rental industry. Customers want to be able to browse available rental items, check availability, and make a booking instantly and easily.


According to a recent study, “69% of customers are more likely to book with a company that has an online booking system.” The study also found that “if you don’t have an online booking system, 59% of customers will go to a competitor that does…and “50% simply won’t book at all”.


Improve Your Customer’s Experience


One of the key benefits of online booking is the convenience it offers your customers. With an online booking system like Recreogo, customers can easily browse through available rental items, check availability, and make bookings from the comfort of their own homes, at any time of day. They no longer have to spend time on phone calls or visit your location in person, saving them valuable time and effort.


Increase Your Bookings


The convenience of being able to book online will not only attract new customers but also encourage repeat bookings from existing ones. Online bookings streamline the process, reducing the chances of potential customers seeking alternatives with more user-friendly options.


Save Your Precious Time


From a business perspective, implementing an online booking system can streamline your operations and increase your efficiency. It can also save you time. Recreogo automates various tasks such as inventory management, season scheduling, payment processing, and reservation management. This reduces the administrative burden on you and your staff, allowing them to focus on delivering exceptional customer service. Can you imagine how much more you will get done when you aren’t glued to a phone making reservations?


And don’t just take our word for it…

Two people on snowmobiles in the winter

“After 20 years in the rental business we needed to move to an online presence and Recreogo made that possible. We have found that from both the admin side and customer side booking rentals has been very user friendly” - Ashley, Hayward Power Sports



In summary, creating an online booking culture for your recreational rental business offers numerous benefits, including convenience for customers, improved customer experience, and increased efficiency for you and your staff. By embracing an online booking culture you can get ahead of the competition and take your business to new heights.


Not sure where to begin?


Not to worry, Recreogo has been helping businesses like yours since 2018! Give us a shout and we will help get you started on your online booking journey.


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